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Artificial Intelligence is profoundly reshaping the landscape of marketing across multiple channels, enhancing both precision and efficiency. For example, in content marketing, AI-driven tools analyze consumer data to generate highly personalized and engaging content, automating everything from blog posts to video scripts with a level of relevance that was previously unattainable. Social media marketing benefits […]

Promises and Challenges AI powered translation tools are fast becoming dispensable in today’s globalized world, particularly in the areas of international marketing and customer care. These tools offer a range of promises that can transform how businesses interact with diverse markets and manage customer relationships across linguistic boundaries. However, alongside these promises, there are also